Cashmere pony

The story of cashmere is a one of altitude.

On the Himalayan plateau, at four to five thousand metres, goats endure winters of unmatched severity. In response they grow an ultra-fine down of twelve to thirteen microns — rarer and finer than almost any other cashmere.

Each spring the herders of Changthang gather it by hand, as their ancestors did. Sorted, cleansed, spun and woven with deliberate care, it becomes a garment of exceptional softness and enduring nobility: the cloth of a place where little survives, and what does is extraordinary.

Ethically Sourced

To preserve its unmatched softness, this exceptional cashmere is harvested only once a year during the spring moult. Rooted in our strict cruelty-free policy, Himalayan herders gently comb the Changthangi goats by hand.

This centuries-old, animal-first method works in harmony with the goats' natural shedding cycle, completely eliminating the stress and harm caused by mechanical shearing. This painstaking process yields only a few ounces of pure, ethically obtained fiber per goat. By supporting these traditional herding practices, we ensure every thread embodies sustainable, compassionate luxury that respects both the animals and their heritage.

The Beauty Of Longevity

Investing in Changthangi cashmere is a commitment to enduring quality. Thanks to the exceptional length and strength of these Himalayan fibers, our garments naturally resist pilling and retain their shape beautifully over time.

Unlike synthetic alternatives that degrade quickly, this premium cashmere actually softens with every wash, becoming a cherished heirloom that lasts for decades.

By choosing pieces crafted with such care, you are not just purchasing a garment—you are embracing a slower, more intentional approach to fashion that reduces waste and celebrates true, long-lasting luxury.

Woven with Purpose

Every piece you purchase directly supports the traditional livelihoods of Himalayan herding families.

By providing fair, sustainable wages, we help these nomadic communities preserve their ancestral way of life in one of the world's harshest environments.

This ethical partnership empowers local artisans, finances vital community resources, and ensures that the next generation can continue their time-honoured heritage.

Your choice creates a meaningful economic lifeline, transforming a luxury purchase into a powerful force for social good that allows these remarkable communities to thrive.

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Une Semaine à Montréal

A note from the studio

I didn't set out to build a collection around a city. I set out to build clothes I wanted to own, and it was only once they existed, laid out together for the first time, that I understood where they'd come from.

Montréal is a city of layers that don't quite agree with each other and somehow never argue: French and English in the same sentence, stone from the 1700s next to glass from last year, a winter that arrives with real intent and a population that dresses for it without ever looking like they're trying. I spent a week there with nothing to do but walk, and I noticed that the best-dressed men I passed weren't dressed for anyone. They were dressed for the cold, for the walk, for themselves.

That's the collection. Seven pieces for seven days, each one built the way a Montrealer builds a week: with intention, without noise. A coat that means it. A jacket cut soft enough to forget you're wearing it. Nothing that needs explaining at a dinner table.

We called it Une Semaine à Montréal because that's exactly what it is: one week, in one city, worn properly. I hope it feels like that when it arrives.

Jord, Founder